We show FMCG brands how to make better commercial decisions to increase profit… guaranteed!

We show FMCG brands how to make better commercial decisions to increase profit… guaranteed!

AiM’s on-line predictive planning platform finds all the relationships in the EPOS data and uses AI and advanced analytics to turn these into predictive algorithms instantly showing you precise solutions to multiple FMCG problems and questions including:

– How to fuel your profitability and growth?
– Should we invest in Brand or Trade Support?
What terms to agree (or not)?
What pricing and promotions to plan?

AiM’s on-line predictive planning platform finds all the relationships in the EPOS data and uses AI and advanced analytics to turn these into predictive algorithms instantly showing you precise solutions to multiple FMCG problems and questions.

We have experience working with some of the world’s leading consumer goods companies

We have experience working with some of the world’s leading consumer goods companies

Maximise your promotional effectiveness with AiM

Maximise your promotional effectiveness with AiM

We show FMCG brands how to make better commercial decisions in order to increase profit. Using expertise in Customer and Category Management, Trade Promotion Optimisation (TPO), Shopper Insights & Revenue Growth Management, these predictive AI tools show precisely what to do to increase profits on your SKUs.

Our Solutions

Our Solutions

Brand EAR

Brand EAR

Is your product’s Brand EAR (Equity at Retail) strong enough to promote profitably? We help brands to extract the maximum profitability available from current equity.

AiM OPTIMISER ᵀᴹ

AiM OPTIMISERᵀᴹ

Make your FMCG commercial planning easier, faster, more accurate and profitable. AiM OPTIMISERᵀᴹ shows how to increase your profits, guaranteed… or no charge!

We show FMCG brands how to make better commercial decisions in order to increase profit… guaranteed!

We show FMCG brands how to make better commercial decisions in order to increase profit… guaranteed!

Make your commercial planning easier, faster, more accurate and profitable

Make your commercial planning easier, faster, more accurate and profitable

The system does all the data crunching so you don’t need to. It shows you what would happen from various scenarios, what your optimum or best options are, and you decide your plans. Volumes are automatically forecast as you change your plans.

AiM’s cloud based industry leading advanced analytics and AI, statistically measures your brand strength, elasticities, competitors, etc. and show how to save or invest to maximise those returns.

AiM’s cloud based industry leading advanced analytics and AI, statistically measures your brand strength, elasticities, competitors, etc. and show how to save or invest to maximise those returns.

What our customers say about us

We show FMC brands how to make better commercial decisions in order to increase profit… guaranteed!

AiM’s client list is kept confidential but includes brands from £3m to over £40 Billion turnover.